Why Digital Marketing is Important for Small Business

Why do small businesses need digital marketing is a question we regularly get asked. Local businesses with limited marketing budgets are competing with national and international brands when it comes…

6 Best Examples of Interactive Content in Emails

With billions of people using email and billions of emails being sent daily, the popularity and demand of email is an undisputed fact. If you are a business owner, chances…

5 Ways Digital Marketers Can Use Big Data to Improve ROI

5 Ways Digital Marketers Can Use Big Data to Improve ROI

In the past few years, technology has grown at an unprecedented pace. However, businesses were not able to keep up with it. This led to a major gap between customers…

Important Social Media Marketing Strategies to Grow Online Sales

It is impossible for businesses to exist without e-commerce in this day and age. While some remain hesitant to use online platforms to boost their sales, those who have taken…

digital marketing

Digital Marketing, A Key To The Growth Of Companies: Why Is It More Relevant Today Than Ever?

In today’s business world, developing a website or managing social channels is just not enough. The perfect meaning of digital marketing lies in the joint use of all available online…

Social Media Marketing

SAAS Marketing Funnel Stages: Critical Things You Should Be Aware Of

You can’t market a SaaS product the same way as you market a physical product. That’s because the pricing structures for SaaS products are unique. Unlike consumer or retail goods,…

chatbot

How to Set Up a Chatbot to Increase Email Marketing and Automation

Email marketing is a strategy that has been recently (and wrongfully) dismissed by far too many businesses. The myth that “email is dead” arose in light of other, more innovative,…

Personal Brand with Video

4 Hacks to Grow Your Personal Brand with Video

Video rules the internet. If you want to build a successful personal brand in 2020 and beyond, you need to tap into video as a marketing channel. When used correctly,…